01 / OUTSIDE THE BOX THINKING
Yair's unique approach to marketing and growth is what makes it the best tool for your business - years of (machine) learning and data collection from working with some of the world's biggest brands gives Yair great knowledge regarding marketing borders, and how to break them.
02 / THE BIGGER PICTURE
As Yair made some pivots along the way, like V2.4 where it was used for QA, V3.0 doing digital media and V3.4 doing business development, it has the ability to look at marketing and growth via the bigger picture - technology, marketing, product and business.
This is what makes Yair V3.7 the best version we ever had.
03 / TEAM COLLABORATION
When searching for the best tool to work with, you want to know he's also a fun tool to work with in a team environment as well.
As much as Yair is amazing at its work when working independently, the team collaboration feature is one of Yair's best known features.